André Chaperon

Tiny Digital Worlds: The Art and Philosophy of Attracting and Cultivating the Right People

I write about how Sovereign Creators can build a digital "World" around their novel idea, theme, skill, or expertise. This shifts focus from chasing audiences to attracting them, thus establishing credibility, building trust, and earning attention. Welcome to the art of building a Tiny Digital World.

What I’m up to Now…

  • Moving from Gibraltar to the UK (Bath)…
  • Working on an update to 🌱 The Integration (the ‘how to’ instruction manual for The Principles)…
  • Thinking deeply about world-building (building an immersive “World” around one’s novel idea, theme, skill, or expertise) and how to apply The Principles across different types of location-independent digital businesses (not just knowledge workers)…

This is a now page, a project by Derek Sivers. Updated: April 21st, 2025