Modern Email Marketing

Tiny Digital Worlds by André Chaperon

In a world overrun by noise and scale, I help Sovereign Creators practice "Digital Soulcraft" by building something smaller and truer — Tiny Digital Worlds where your expertise becomes a crafted environment. These aren't content farms or lead funnels, but digital sanctuaries: places shaped by care, principles, and the desire to serve people who care back. Worlds that emphasize relationships over transactions, trust over hacks.

This is a complete list of articles I've written on modern email marketing. Enjoy!

(Review) Why I use Kit for Email: Lessons from 22 Years of Sending Email Newsletters

This is more than just another review. Based on twenty years of sending emails, I landed on ConvertKit, a tool I can't recommend highly enough. While not perfect, I believe ConvertKit is the best email marketing platform for creators (for reasons I unpack in this review). Enjoy.